{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess contemporary film venues.
The biggest surprise the film industry has witnessed in 2025? The comeback of horror as a dominant force at the UK film market.
As a style, it has impressively surpassed previous years with a 22% rise compared to last year for the British and Irish cinemas: £83.7 million in 2025, compared with £68,612,395 in 2024.
“In the past year, not a single horror movie hit £10 million in UK or Irish theaters. Now, five have achieved that,” notes a cinema revenue expert.
The major successes of the year – Weapons (£11.4 million), Sinners (£16.2m), the latest Conjuring installment (£14.98m) and the sequel to a classic (£15.54m) – have all hung about in the cinemas and in the popular awareness.
Although much of the industry commentary focuses on the standout quality of prominent auteurs, their achievements point to something evolving between viewers and the genre.
“I’ve heard people say, ‘Even if you don’t like horror this is a film you need to see,’” explains a head of acquisition.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But beyond artistic merit, the ongoing appeal of spooky films this year implies they are giving moviegoers something that’s greatly desired: emotional release.
“Currently, cinema mirrors the widespread anger, fear, and societal splits,” observes a horror podcast host.
“Horror films are great at playing into people’s anxieties, while at the same time exaggerating them. So you forget about your day-to-day anxieties and focus on the monster on the screen,” says a respected writer of horror film history.
In the context of a global headlines featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities resonate a bit differently with filmg oers.
“I read somewhere that the success of vampire movies is linked to economically depressed times,” says an performer from a recent horror hit.
“This symbolizes the way modern economies can exhaust human spirit.”
From film's inception, societal turmoil has shaped horror.
Scholars highlight the rise of European artistic movements after the the Great War and the unstable environment of the post-war Germany, with features such as classic silent horror and the iconic vampire tale.
This was followed by the economic crisis of the 30s and classic monster movies.
“The classic example is Dracula: you get this invasion of Britain by someone from eastern Europe who then causes this infection that gets spread in all sorts of ways and threatens the Anglo-Saxon heroes,” notes a historian.
“Therefore, it embodies concerns related to foreign influx.”
The boogeyman of border issues influenced the just-premiered folk horror The Severed Sun.
Its writer-director clarifies: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Secondly, the idea that you could be with someone you know and then suddenly they blurt out something round the dinner table or in a Facebook post and you’re like, ‘Where did that come from?’”
Maybe, the present time of praised, culturally aware scary films commenced with a sharp parody launched a year after a divisive leadership period.
It ushered in a fresh generation of horror auteurs, including several notable names.
“It was a hugely exciting time,” recalls a creator whose movie about a deadly unborn child was one of the era’s tentpole movies.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
This creator, now penning a fresh horror script, notes: “Over 10 years, audiences’ minds have been opening up to much more of that.”
At the same time, there has been a reappraisal of the genre’s less celebrated output.
In recent months, a nicke l venue opened in the capital, showing underground films such as a quirky horror title, a classic adaptation and the late-80s version of the expressionist icon.
The re-appreciation of this “raw and chaotic” genre is, according to the theater owner, a straightforward answer to the calculated releases churned out at the theaters.
“It’s a reaction to the sanitised product that’s coming out of Hollywood. You have a film scene that’s more tepid and more predictable. A lot of the mainstream films are very similar,” he says.
“On the other hand, [these indie works] feel imperfect. They seem to burst forth from deep creativity, free from commercial constraints.”
Fright flicks continue to disrupt conventions.
“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” observes an authority.
In addition to the revival of the mad scientist trope – with several renditions of a well-known story upcoming – he predicts we will see horror films in the near future addressing our present fears: about AI’s dominance in the near future and “vampires living in the Trump tower”.
In the interim, a biblical fright story The Carpenter’s Son – which narrates the tale of biblical parent hardships after the messiah's arrival, and stars famous performers as the divine couple – is scheduled to debut in the coming months, and will definitely cause a stir through the religious conservatives in the US.</